Words, Pictures, Algorithms Converge On Yachts

Michael Hedges June 27, 2016 Follow on Twitter Between robotics, artificial intelligence and other imagination-bending tricks, technology is the be-all and end-all of being-all and ending-all. Creativity is no longer an entirely human endeavor. There’s an algorithm for that. The advertising people have made their yearly trek to Cannes, the French Riviera, for awards, parties and blue sky. It’s their reward for the grueling shuffle between creating and hustling. We salute them. We love them. Just hide the children. Illumination for this year’s Cannes Lions International Festival of Creativity – real name with certain branding appeal – was provided by A-list actors, directors, musicians, singers, dancers, sports stars and, appropriately, magicians. Yes, illusionist David Copperfield opened the show. He did not, however, make WPP CEO Martin Sorrell disappear nor traditional…


Link to Full Article: Words, Pictures, Algorithms Converge On Yachts