Why data science can make applications smarter

Computer scientists are continually looking to make applications smarter: not just doing things better, but doing new things. But how do you make an application smart? Traditional applications were all about automating repetitive, simple tasks. As computing progressed, more complex tasks became possible and items could be carried out in parallel. The amount of data collectable grew exponentially, until you needed very clever data scientists to make sense of it. Smart applications make sense of the big data, giving you the things you need, even if you don’t know how to define what you need. While you are working on creatives, smart applications are crunching data, finding patterns you didn’t know were there. We make applications smart using artificial intelligence techniques, from highly tuned algorithms to the latest deep learning…


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