Trooly Launches Breakthrough Technology to Improve Trust, Risk and Safety for Modern Business

LOS ALTOS, CA–(Marketwired – June 20, 2016) – Who says a perfect stranger can’t be perfect?Trooly today launched a breakthrough Instant Trust™ rating service that helps businesses verify, screen and predict trustworthy relationships and interactions. The service is designed to fill a “trust gap” caused by the speed of modern commerce and community, which requires instant evaluation of potential reward and risk — without the trust-building interaction history and feedback loops that people use to evaluate relationships offline.Trooly’s Instant Trust rating has been proven in real-world deployments by the world’s largest peer-to-peer marketplaces and financial institutions. It can also help marketers and employers across all industries. Trooly’s target markets represent $9.2 billion in relevant trust, risk and safety data spend, based on third-party estimates. Use cases include:Peer-to-peer marketplaces and communities…


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