The Truth Shall Set You Free: Big Data Myths That Just Won’t Die

Few businesses by now haven’t heard of the phenomenon of big data analytics. In fact, any discussion of big data is bound to include the numerous benefits companies stand to gain from employing big data solutions. The use cases are certainly real, which has lead to the increased interest in big data and all its related factors. Perhaps your business is also thinking of getting in the big data game. But as with any trend, misinformation tends to run rampant, especially when it comes to advanced technologies. While many big data myths have been addressed, a number seem to be stubbornly hanging onto the public consciousness, refusing to let go and remaining a prevalent fixture of the big data landscape. These are myths that simply don’t die no matter how…


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