The next big thing in legal: carthorse to racehorse artificial intelligence

As a futurist, an entrepreneur, and a lawyer, I always get asked, ‘What do you think is the next big thing in the legal world?’  I always begin my response with a catch-all reply: ‘The next big thing is anything that helps you attract and keep a client. No client equals no business. A bit of a cliché, I know. But you must constantly rethink how to do things better and be more efficient by using the latest research, thinking, and innovations.’ In 2008 I commented that the next ‘big thing’ would be the adoption of social media and social networking, providing an innovative, cost-effective, smart way to market, brand, and sell using the latest in digital technology. Facebook’s pioneering founder Mark Zuckerberg in 2010 remarked that ‘There’s going to…


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