Tech-Mad CEIBS MBA Eyes Drones, Artificial Intelligence

China is changing. For many years after the nation opened its doors to foreign business in the late 1970s, it sought to emulate the West. Now, under the glistening banner of Xi Jinping’s “Chinese Dream”, it aims to foster its own business models, export them abroad and become the world’s next leader in innovation. As small business is increasingly encouraged, Leela Greenberg, an MBA student at China Europe International Business School (CEIBS) in Shanghai, sees a plethora of opportunities in China for aspiring entrepreneurs. Born in Colorado, US, the self-confessed Sinophile spent the majority of her early professional life promoting cross-cultural cooperation in education, first working to implement a United Nations’ global awareness program across 212 public schools in Spain, and then travelling the world to establish an international partnership network for…


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