Taming Big Data: A Strategic Approach to Unconventional Analysis in Unconventional Reservoirs

Luther Bridzell | OAG Analytics Sponsored Content Extracting hydrocarbons from unconventional reservoirs using horizontal drilling and multi-stage fracking is more complex and generates more data than traditional E&P activities. Accordingly shale-focused operators and investors are no longer able to maximize their competitive advantage using conventional data analysis techniques like bivariate analysis. Especially in the current oil commodities market, advanced statistical modeling can be the most effective way to create material competitive advantage across the shale asset lifecycle. Before big data was a buzzword, it could be loosely defined as data requirements that exceeded commercially available technology, the boundaries of which the oil and gas industry has been pushing since the dawn of computing. Cutting through the fluff, big data can be defined today as transforming existing data from a cost…


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