Sysomos Acquires gazeMetrix, Becomes First Social Intelligence Platform to Expand to Visual …

Addition of Powerful Image Recognition Platform to Unlock Valuable Data From Photos on Instagram and Twitter SAN FRANCISCO, CA–(Marketwired – Sep 16, 2015) – Sysomos, the social intelligence company powered by data science, has acquired gazeMetrix, an industry-leading image recognition and visual listening platform, to help brands and agencies capitalize on the opportunity presented by the increasingly visual social web. “Most brands are missing crucial visual data about their customers on Twitter and Instagram, and few recognize that analyzing captions, comments and hashtags isn’t enough,” said Lindsay Sparks, chief executive officer at Sysomos. “gazeMetrix already helps many leading global companies monitor visual brand or product mentions and, most importantly, understand the customer in context. We’re excited to bring this essential technology for the modern marketer to our 1,500 customers.” Launched…


Link to Full Article: Sysomos Acquires gazeMetrix, Becomes First Social Intelligence Platform to Expand to Visual …