Strange but – True!

By Bill Sones and Rich Sones, PhD Q. Are you “big data” literate? Perhaps a crash course in “data science” terminology might be in order. A. Think of “big data” as “those massive amounts of information that require special techniques to store, search and analyze,” says Paul McFedries in “IEEE Spectrum” magazine. “Data science” involves the analysis and extraction of all that big data. How big? Data geeks estimate storage units in “brontobytes”: Since the average-size hard drive has a “terabyte,” you’d need one thousand trillion (1,000,000,000,000,000) of them to fill a brontobyte. Still bigger is the “geobyte,” or 1,000 brontobytes. Quips McFedries, that’s some “hellabytes.” Of course, professionals are necessary to handle these “data lakes” (data stored and readily accessible in its pure, unprocessed state) so companies are looking…


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