Simply being innovative is not enough. It’s time to infuse intelligence into business solutions

This article is sponsored by IBM Data meets insights Today, searching for a hotel is as easy as a click of your mouse or a swipe across your phone. But when it comes to finding the right hotel that suits your budget, comfort, and needs, you need to look deeper. That’s where the WayBlazer can help. In addition to helping you find the right hotel, it also gives you insights and recommendations based on where you’re headed – from reminding you to carry a jacket to tips on local cuisine. Touted as the world’s first cognitive recommendation engine, it focuses on delivering artificial intelligence to the travel industry. WayBlazer’s cognitive technology dynamically imports reviews, insights, images and local area knowledge in the context of each individual and their trip profile…


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