Salesforce Will Drop More Einstein Details Before Oracle Event

Salesforce will share more information about its hyped-yet-still-secret artificial intelligence technology before its annual Dreamforce conference in October. In fact, it will start talking publicly about its Einstein AI effort in two weeks, which is, coincidentally or not, just before Oracle’s orcl annual conference kicks off. On the Salesforce earnings call Wednesday, chief executive Marc Benioff talked up “Einstein” in very general but extremely glowing terms. He had already disclosed the product name and some details to Forbes last week. Benioff, after all, is a master of parceling out snippets of information to keep the headlines fresh—and focused on Salesforce crm . And so here we are. By putting the news out in mid-September, instead of at Dreamforce, which starts two weeks later, Benioff does two things. One: He keeps…


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