Prospect Identified: Now What?

September 15, 2016 Share this content: Prospect Identified: Now What? There is more to selling than knowing who will buy. Knowing when to contact a prospect and what to say can be just as important. San Francisco-based Absolutdata has taken this into account with this week’s release of NAVIK SalesAI, an add-on tool that complements existing CRM systems. NAVIK SalesAI combines artificial intelligence with data analysis to present a fuller profile of a sales prospect, enabling better decision making, according to Anil Kaul, Absolutdata’s CEO. “Analysis is something people have been using in the sales space for a while,” Kaul said. “A lot of emphasis was on identifying leads.” And the software tool would stop right there. What do you do once you had targeted a prospective customer? Kaul asked.…


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