Private companies are building an Artificial Intelligence

Kevin Kelly is a Silicon Valley mover and shaker, the founding editor of Wired magazine. In 2002 he was at a party with Larry Page, the co-founder of Google. This was long before Google’s IPO, before Google Ads or Youtube or anything like that. In 2002 Google was still small-fry. Kelly was trying to work out Google’s plan to create a sustainable business. So asked Page, “Larry, I still don’t get it. There are so many search companies. Web search, for free? Where does that get you?” Page answered: “Oh, we’re really making an AI [artificial intelligence]”. At this point I like to imagine Kelly glancing over Page’s shoulder, wondering how to get away from this nut job. Back then Google was a small company offering a search bar on…


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