Predictive Analytics Buying Guide

Posted February 16, 2016 By Drew Robb     FeedbackShopping for predictive analytics software? Here are 10 vendors you should know. While many vendors sell analytics software, not all of them provide predictive analytics, a more specialized field. So who are the key players in predictive analytics? Forrester Research includes SAS, RapidMiner, FICO, Alpine Data Labs, Alteryx and Microsoft among its predictive analytics leaders and important challengers. The only vendor with serious market share is SAS, with 33 percent of the predictive analytics market. Next comes IBM, which commands 15 percent of the market despite the fact it doesn’t bill itself as a predictive analytics specialist. Outside those two, no vendor holds more than a 2 percent share of the market. Clearly, there is room for advancement for vendors that…


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