People.ai is using machine learning to rewrite the sales ops playbook

People.ai, a company bringing machine learning algorithms to sales operations, is emerging from stealth. The platform uses machine learning tech to give sales reps what it calls a predictive playbook on how to close deals based on past success. People.ai also shows managers how well team members are doing in relation to this standard. The company is part of Y Combinator’s summer batch.The problem People.ai is trying to solve is the lack of data about salespeople. Co-founder and CEO Oleg Rogynskyy compares the sales success process to that of developers, explaining that “when you are looking at a developer’s work, you know how they think because you can look at their code and GitHub. You may not know exactly what they’re working on but you can see how they’re doing it.” Kevin Yang and Oleg Rogynskyy…


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