Outsell Upgrades BuyerScout, Its Unique Buyer Detection Solution

Minneapolis, MN — February 18, 2016 — Outsell, which drives more revenue for auto dealers by transforming how they engage customers and prospects throughout their life cycle, unveiled today new enhancements to BuyerScout®, its innovative buyer-detection product, to help auto dealers better focus their sales efforts. With these new features, Outsell BuyerScout becomes the first Machine Learning-powered predictive analytics solution for auto dealerships. BuyerScout is the first and only buyer detection product that analyzes behavioral trends, tracks consumer engagements, and tips off dealers when current customers and prospects are in market. Initial results on the upgraded BuyerScout models show an increase in conversion rates of up to 5.1 times and up to 2.1 times higher volumes of identified in-market buyers. BuyerScout now includes: Integration with dealer CRMs through Outsell Connect; Industry first,…


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