OdinText Wins American Marketing Association Lavidge Global Marketing Research Prize

OdinText provides marketers with the capability to access more advanced analysis faster and helps the business they work on gain an information advantage. This is the type of innovation our industry needs right now. Stamford, CT (PRWEB) February 09, 2016 OdinText Inc., developer of the Next Generation Text Analytics SaaS (software-as-a-service) platform, today was named winner of the American Marketing Association’s 2016 Robert J. Lavidge Global Marketing Research Prize for innovation in the field. The Lavidge Prize globally recognizes a marketing research/consumer insight procedure or solution that has been successfully implemented and has a practical application for marketers. According to Chris Chapman, President of the AMA Marketing Insights Council, OdinText earned the award for its contribution to advancing the practice of marketing by making data science accessible to non-data scientists.…


Link to Full Article: OdinText Wins American Marketing Association Lavidge Global Marketing Research Prize