My battle to prove I write better than an AI robot called ‘Emma’

©Charlie Bibby One day last week at 9.29am I hunched nervously over my keyboard and prepared to do battle with an entity called Emma. We were each primed to write about the official UK employment data at 9.30am and file our stories to my editor. I was sure Emma would be quicker than me, but I really hoped I would be better. Her creator, a start-up called Stealth, calls her an “autonomous artificial intelligence” designed to deliver professional services such as research and analysis. Since it is fashionable to predict that AI will supplant white-collar workers including journalists, I wanted to put it to the test. Emma was indeed quick: she filed in 12 minutes to my 35. Her copy was also better than I expected. Her facts were right…


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