Merging Big Data Analytics Into the Business Fastlane

(fotomak/Shutterstock) The abundance of big new data types is creating a feeding frenzy among companies as they gorge themselves at a veritable smorgasbord of information. In every industry, entrepreneurs are trying out new ways to harness big data for competitive advantage. But going from data science project to actionable insight is not as easy as it sounds, and the smart approach demands pragmatic solutions. There are good reasons to be excited about the big data phenomenon. We’re smack dab in the middle of the hockey-stick curve when it comes to data generation, and the curve will only steepen if the promised glut of 1s and 0s from the IoT materializes. And while only a small fraction of the data we generate today gets analyzed (less than 1 percent by some…


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