Meltwater Acquires Encore Alert, a 500 Startups Graduate, Strengthening Its Social Offering With …

SAN FRANCISCO, CA–(Marketwired – March 29, 2016) –  Meltwater — the global leader in media intelligence solutions — today announced the acquisition of Encore Alert, the Virginia-based SaaS platform that uses artificial intelligence to sift through online information 24/7 to derive critical insights used to improve a company’s marketing and PR efforts. “We are all drowning in social media, and the challenge we have is to identify information that is important and actionable,” noted Jorn Lyseggen, founder and CEO of Meltwater. “The team at Encore Alert is passionate about this problem. For the last three and a half years, they have worked tirelessly to condense this clutter down to a handful of daily alerts using sophisticated artificial intelligence. Their algorithms are successfully helping top brands such as the Denver Broncos,…


Link to Full Article: Meltwater Acquires Encore Alert, a 500 Startups Graduate, Strengthening Its Social Offering With …