IRIS.TV and Vemba Partner to Provide Publishers With Turnkey AI / Machine Learning …

IRIS.TV and Vemba Partner to Provide Publishers With Turnkey A.I. / Machine Learning Personalization  and In-Stream Placement of Branded Content 8/29/2016 10:30 AM Los Angeles–  IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by streaming custom programming to individual users across all devices, today announced a partnership with Vemba, a premium video distribution and content discovery platform.    The Vemba partnership with IRIS.TV enables publishers to maximize revenue from their video content libraries by providing users with personalized content using both owned and external video content sources. Publishers can control programming by streaming position, frequency, category, and soon by geo-location and by device. The arrangement will also manage multiple branded content campaigns across networks while maintaining brand safety and assuring publishers…


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