How Kroger and 84.51° are using big data to help Hamilton County’s tiniest residents

CINCINNATI — This is a story about how big data could help tiny babies. More precisely, it’s about how dozens of local data scientists are analyzing information to come up with ways to help more Hamilton County moms deliver healthy babies who live past their first birthdays. The story starts with Cradle Cincinnati, the local nonprofit that is working to reduce Hamilton County’s infant mortality rate. The organization has lots of information about the babies who die before their first birthdays each year in the county. Cradle Cincinnati knows which neighborhoods have the highest levels of infant mortality and how rich or poor those areas are. But what the organization doesn’t have is information about what the moms in those neighborhoods buy while they’re pregnant and during their babies’ first 12…


Link to Full Article: How Kroger and 84.51° are using big data to help Hamilton County’s tiniest residents