How e-comm veterans are solving key pain points with cos like IntelligenceNode, Stylumia & IQLECT

A constant struggle that Sanjeev Sularia faced as the chief financial officer at Exclusively.in -an ecommerce portal for upscale fashion -was whether their products were priced too high or if they were leaving too much money on the table.Sularia realised that the traditional price optimisation tools were reserved for hardline categories, like electronics and appliances while the softline categories, such as apparel and clothing lines remained highly underserved.He then founded IntelligenceNODE to help decode pricing for online retailers. Sularia is among those that recognised a pain point in online retail and used technology to solve the problem they encountered.Others in the league include former Myntra COO Ganesh Subramaniam, with his new venture Stylumia that helps predict fashion trends using artificial intelligence, and IQLECT by former Jabong CTO Sachin Sinha, which…


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