How artifical intelligence is shaping your sales strategy

From Apple`s Siri to Google Allo, we are in the age of artificial intelligence, and it is getting integrated into our daily routines. Similar trends can be seen in the way we do our sales. Yes, you heard it right — artificial intelligence is shaping our sales strategy. Right from sales prospecting to closing deals automatically, it has brought about a transformation. There is no need to fear for your jobs, however; artificial intelligence is only going to help those in sales focus on chasing the right customers and closing deals faster. As per a recent Forbes article, businesses are realising the need for analytics in the sales process, and data-driven sales roles will be in high demand.  Gong.io  is a startup that improves B2B sales productivity by analysing sales…


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