Google power, virtual reality, artificial intelligence and signs of things to come

On stage and behind the scenes it was the Google factor that dominated on Day 2 of EyeforTravel North America Note: To receive the best analysis of the travel industry like the one below, sign up for our weekly newsletter.  The first keynote saw virtual reality (VR) and artificial intelligence (AI) take centre stage and first up was Nick Mattera, Senior Director – Digital Engagement at Las Vegas Convention & Visitors Authority. He shared insights into how the authority is using VR to engage visitors to the region. Earlier this year the authority launched a virtual reality app, which has been downloaded 12,000 times, and today 30 360-degree films can be viewed of the most iconic Las Vegas experiences.  In keynote 1 we also heard from Phil Easter, Director Mobile Apps…


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