Google Adds Another Layer to its Search Engine Algorithm called RankBrain

Google recently announced that it is using another layer to its ranking algorithm, called RankBrain which will focus on machine learning and will work towards improving its concept of semantic search which shows you direct results on searching instead of giving a link. (source) RankBrain will be used to sort through the billions of pages it knows about and find the ones deemed most relevant for particular queries. A couple of years ago, Google had told us that nearly 500 million unique search were made everyday- “questions” that they had never been seen before. It summed upto 15% of all the search made on Google in a day. RankBrain uses artificial intelligence to embed vast amounts of written language into mathematical entities called vectors that the computer can understand. If…


Link to Full Article: Google Adds Another Layer to its Search Engine Algorithm called RankBrain