Firms Have Plenty of Desire, But Little Trust, for Advanced Data Initiatives

A new study by 451 Research reveals that there is a significant lack of confidence in data quality management despite the desire by many organizations to implement more advanced data-reliant initiatives.The study, which was commissioned by Blazent, a leading data quality management company, polled more than 200 C-level and senior IT leaders. Entitled The Role of Data Quality Management in Machine Learning and Predictive Analytics, the report revealed that while nearly two-thirds (67 percent) of respondents “have a strong appetite for advanced analytics technologies,” more than half (60 percent) have low confidence in their organization’s data quality management practices.“Given IT’s reliance on data to perform these initiatives, until data quality processes are properly managed, businesses will continue to suffer the limitations of garbage in, garbage out results,” the report noted.“Based…


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