Emarsys scores mln from Vector Capital

Vienna, Austria-based Emarsys, a provider of cloud marketing software for B2C companies, has raised $33 million in Series A funding. The investor was Vector Capital. In addition to the funding, Emarsys has just opened its new U.S. headquarters in Indianapolis, with an additional office in San Francisco. PRESS RELEASE INDIANAPOLIS – Sept. 15, 2015 – Emarsys, the B2C Marketing Cloud, today announced a $33M equity investment from San Francisco-based Vector Capital. Vector’s Series A minority investment marks the first institutional funding received by Emarsys in its 15-year history. Emarsys will use the funding to support its accelerated international growth in the U.S. and Latin American markets, invest in product innovation and expand sales and marketing teams. Sameer Kazi, former EVP of Social.com (a Salesforce.com company) and former SVP and GM…


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