Datorama, an analytics shop for Foursquare and GoDaddy, scores venture backing

Property Spotlight: PV|303 – Arizona’s Rising Hub For Business Expansion Datorama’s marketing analytics product is used by thousands of companies. The New… more New York-area startups and venture capitalists are making funding deals with the hopes of creating the next profitable company. Here’s one deal announced Monday: Who gets: Datorama, a New York-based provider of marketing analytics. Datorama’s marketing analytics product is used by thousands of companies. The New… more Amount raised:$32 million in Series C funding. Who invests: Lightspeed Venture Partners, which manages over $4 billion of committed capital, led the round. The firm was joined by Marker LLC and Innovation Endeavors.


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