Dataiku – Big Data Startup Aims to Shake up the Analytics Market

Big Data analytics is so popular as a concept right now that some Fortune 500 companies are bombarding the airwaves with commercials touting their capabilities. But for most, hiring the services of IBM Watson to bring sanity and strategic value to their data is beyond their means. Other software packages and services come cheaper but are far from easy to implement. Many of those attempting to harness these tools are forced to hire expensive data scientists to make sense of the findings or recruit teams of implementation specialists to collect, cleanse, and standardize the data even before any insight can be gleaned from it. Enter Dataiku with a vision that every company, regardless of industry or size, should have the ability to create its own data-driven strategic advantage by transforming…


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