Customer Lifetime Value using Machine Learning

Hi, I am looking for a dataset related to customer lifetime value which also has marketing actions taken for individual customers? I want to use machine learning to predict the optimal marketing action to be taken for a customer to increase his lifetime value based on his RFM and other informations. Thank you #1 | Posted 7 hours ago hi you tell me kind of dataset u needed #2 | Posted 6 hours ago I did this writeup on calculating Customer Lifetime Value which includes a sample dataset. It makes use of a Shiny web app I built called Trinalysis which makes it easy to do cohort analyses from transaction data. #3 | Posted 3 hours ago Reply You must be logged in to reply to this topic. Log in…


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