Crowdfunder: Quest to “de-bias” society with newly created de-biasing procedure

LatinaLista — Hollywood and “the media” have long been blamed for fostering a promotion of negative stereotypes. In turn, viewers who accept these versions of marginalized segments of the population may develop a bias against these groups, either consciously or subconsciously. One pair of scientists want to see if they can “de-bias” people. Many studies in psychology and neuroscience that investigate prejudice, stereotyping and bias primarily focus on their effects. While this is very important, Adam Baker, a PhD student in the Laboratory for Affective and Developmental Neuroscience at Simon Fraser University, believes science is at a point in research where researchers cannot only look at the effects (i.e, effects of bias in the brain), but look at ways to decrease this neurobiologically and behaviorally. His team is attempting to…


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