Conversica to Exhibit and Speak at AA-ISP Leadership Summit 2016

FOSTER CITY, Calif., April 19, 2016 (GLOBE NEWSWIRE) — Conversica, the leading provider of artificial intelligence-based lead engagement software for marketing and sales, will be exhibiting and speaking at the 8th Annual American Association of Inside Sales Professionals (AA-ISP) Leadership Summit, being held April 20-21 at the Hyatt Regency O’Hare in Chicago. Conversica’s Regional Vice President of Strategic Accounts, Erroin Martin, will discuss findings from the 2015 Sales Effectiveness Report in his presentation, The Current Effectiveness of Inside Sales, on Thursday, April 21, at 10:00 am.For the Sales Effectiveness Report, Conversica commissioned a secret shopper to reach out to more than 300 companies across nine different industries, and tracked inbound lead responses for 30 days. Response performance was then graded on what’s known as the 4 P’s of lead management:Promptness:…


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