Combining Advanced Analytics with Machine Learning at Data Summit 2016

With newer and newer big data sources exploding onto the scene, traditional data warehouses are being challenged.Satya Bhamidipati, director of business development of big data and advanced analytics at Oracle, discussed data mining and advanced analytics techniques that will enable the monetization of data during a session at Data Summit 2016.High performance analytics accelerates customer insights, creates value with data innovations, and improves product adoption, Bhamidipati explained.With internal data sources, businesses can tap into forecast models and category management. But by utilizing external data sources companies can create value with data from the Internet of Things (IoT) to improve safety, create valueA healthy balance of utilizing both internal and external sources is needed, according to Bhamidipati.Additionally, data mining can provide better information and valuable insights and predictions, Bhamidipati said.Several analytic…


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