Cognitive computing: man and machine in partnership

“Cognitive is a partnership of man and machine,” says Fergal Murphy, head of cognitive solutions for IBM ANZ. Getty Images by Beverley Head Cognitive computing will usher in a new wave of change, giving organisations the power to gain insights and make decisions from vast amounts of data. Over the next 12 to 18 months these new systems will begin to replace the programmable computers we have known since the 1940s. Instead they will use natural language recognition and machine learning to discover new insights from vast amounts of unstructured data, at a speed never before possible. National Australia Bank, for example, has recently deployed a cognitive solution to help employees identify customer needs faster and in a more personal way. Banks already invest significantly in cognitive systems for fraud…


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