Big Data, Cloud Computing Are Revamping MBA Programs — And Salesforce, Amazon Are Behind It

On the menu at ESADE Business School is a tech feast. Machine learning, cloud platforms, the Hadoop software framework, Spark data processing and Python are all served up to MBAs, with extras. A pivot in the curriculum is not unusual for MBA programs, known to react to the latest hype. But the scale of change afoot inside elite institutions is marked. “Sectors are getting transformed by digital technology. What we’re able to do is address some of the bigger challenges society faces,” says Soumitra Dutta, dean of Cornell University’s Johnson School of Management, whose focus lately has been on bringing big data into the MBA, in a deal with LinkedIn’s analytics chief. Business schools are examining the many potential uses of big data and cloud computing and some are drawing…


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