Bayer crop science unit speeds IT revolution, sees ChemChina as longer-term player

FRANKFURT, Germany — Bayer’s planned $66 billion takeover of U.S. seed giant Monsanto marks the latest wave in a sea change at the German company’s agricultural subsidiary under CEO Liam Condon. Bayer CropScience, the world’s second-largest agrochemical company, is developing a new business model based on harnessing information technology to deliver solutions to customers. Condon, who took the reins at Bayer CropScience four years ago, plans to invest 200 million euros ($224 million) in digital farming by 2020. He recently sat down with The Nikkei to discuss the company’s strategy, as well as ChemChina’s agreement to acquire Bayer rival Syngenta. Q: Recently, Bayer has focused on digital farming. How has digitization affected your business so far, and how will it affect it in the future? A: I guess on the one side we…


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