Baidu looks to AI

BEIJING: Baidu, the Chinese internet search giant at the centre of a controversy over healthcare ads, is shifting its business towards artificial intelligence and prioritising users over business results. The moves follow a crackdown this week by regulators in response to the outcry that erupted when a student died from cancer following experimental treatment he learned about from a paid listing on the first page of Baidu’s search results. The Cyberspace Administration of China, reported China Daily, stated that the company had “influenced the impartiality and objectivity of its search results, making it easy to mislead users, and this must be immediately rectified”. Baidu said on Monday that it would restrict the proportion of sponsored search results appearing on a page and adopt a new listing system that takes factors…


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