Artificial Intelligence in the Boardroom

“Cognitive computing is a partnership between people and machines—and it’s changing industries.” That was a key insight from Guruduth S. Banavar, VP of Cognitive Computing at IBM, who presented at an Alumni Special Event at IESE’s New York City Campus. The supercomputers that Banavar and his team have developed are nothing like the frustrating “robots” that run many a help desk, said IESE Professor Josep Valor, introducing Banavar. “These machines understand natural language and solve problems the way humans would.” Watson: The Multi-Faceted TV Star When IBM’s computer system “Watson” beat human champs on Jeopardy five years ago, it was a breakthrough moment for artificial intelligence. “Humans incorporate social and emotional cues into our language, leading to a lot of ambiguity. The questions on Jeopardy, which often contain puns and…


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