Apple is buying a company that should make Siri way better

screencapTony Stark (played by Robert Downey Jr.) speaks to his AI assistant Jarvis. Soon, this could be us! Apple is buying VocalIQ, a British startup that builds artificial intelligence software, the Financial Times reports. Apple confirmed the news with its boilerplate response: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.” VocalIQ’s software helps people speak to their computers using natural-sounding dialogue — kind of like how Tony Stark from Marvel’s “Iron Man” movies naturally talks to his artificial intelligence assistant Jarvis: in full, fluid conversations. If applied to Siri, Apple’s own voice-based assistant, it could show vast improvements in the user experience. For example, Siri cannot hold real conversations, or even remember the last question you asked it. Siri answers each query separately…


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