Apple Buys Turi And It Could Mean Happy News For Siri

More Power to Siri Siri is Apple’s best product case for machine learning. The voice-assistant feature enabled on iPhone, iPad and, more recently, iMac lets users voice-navigate their way to the nearest restaurant, or ask questions. With Turi, Apple could reinvent Siri into a more powerful voice tool that is smarter and intuitive enough to help users in their day-to-day life. It’s easy to forget that Siri was an app built by a company called Siri Inc, and bought over by Apple on 28 April, 2010 in order to thwart the app from making its way to BlackBerry and Android phones. Over the years, Siri has been serving iPhone users, but there hasn’t been a dramatic improvement. This is where the likes of Google Voice Search and Microsoft with Cortana…


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