Allo: The rise of social adjacent intelligence

Google’s Allo. (Screenshot from Google’s “Say hello to #GoogleAllo video on YouTube). Google debuted its smart messaging app Allo last week, resulting in the usual rush of online reviews, denunciations, and proclamations. But whether you think this particular app is successful or not, one thing is clear: this next generation of smart communication apps will change our industry in a big way. The notion of a social feed is only a decade old, but combined with basic messaging apps (text, iMessage, Whatsapp), the modern member of society has a near constant stream of data to manage. The marriage of artificial intelligence to these platforms promises to deliver us a new paradigm of communicating with the world around us. This new form of AI won’t be a substitute for our own…


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