A.S. Watson invests 0mn in big data to boost retail sales

A.S. Watson group (ASW) announced a partnership with Toronto-based startup Rubikloud as part of its investment in big data capabilities. The group will invest US$70 million (approximately HK$540 million) in the coming three years in big data, to further enhance customer experience and operational efficiency using machine learning and data visualisation applications. Over the next three years, ASW will partner with Rubikloud to deploy RubiCore, the company’s data enterprise platform built for easier artificial intelligence applications plug-in, as well as two of its machine learning applications, namely ‘promotion manager’ and ‘lifecycle manager’, in ASW’s network of 13,300 retail stores across 25 Asian and European markets. RubiCore aims to enhance operational efficiencies within ASW, by integrating different databases from across business units and sources, into a single, elastic cloud enabled database.…


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