5 Surprising Ways to Improve Your Emails

How can you increase the likelihood your emails receive responses? Step one: Dumb them down. That’s one lesson Boomerang CEO Alex Moore drew from the machine learning technology behind a new feature of his company’s email plug-in. The Mountain View, California, software startup’s new feature, called Respondable, tells users how likely their email is to get a reply by scoring characteristics of its content such as length and tone. It’s one of several available tools aimed at augmenting and automating email functions. Another is the website Crystal, which claims to divine how you should address specific individuals through online communication. Between the two apps–Boomerang also offers features like scheduled email and automatic resending–there’s a lot of advice on how to write an effective email. Here are six of their best…


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